Fractional CFO and finance advisory for startups, hospitality operators and real estate companies.
Real question, AI and SaaS startup
One driver-based model, from pricing to hiring to runway, with scenarios the board can pressure-test.
Real question, vacation rental management company
One process from purchase to owner invoice, written into the management agreement, so every cost and tax lands on the right property.
Real question, consumer product startup (illustrative numbers)
Pre-sell first. It funds the run and proves demand before you take on debt.
Real estate example, illustrative numbers
Pass at asking. Offer $5.6M, where debt coverage reaches 1.20x.
Services
Capital planning, board reporting and a second opinion on the big calls.
A faster, cleaner close and controls sized to your stage.
Driver-based models and forecasts your team can keep current.
See the range of outcomes before you commit, not just the best case.
Less manual work, with a person accountable for every output.
Underwriting, diligence and investor-ready materials.
Industries
Runway, burn, and a model that survives investor diligence.
Thin margins and seasonal swings, managed property by property.
Long holds, debt and partners who want clear answers.
Approach
How finance works today, and what people actually use.
Clean books, a simpler close, basic controls.
Models, forecasts and scenarios for real decisions.
Documented, automated, and owned by your team.
On AI and automation
Automating a broken workflow just breaks it faster. The goal is fewer steps, and a person who owns the answer.
Your team spends its time on the review and the analysis, not the assembly.
About
A CFO who has built finance teams from zero and run them at scale, across hotels, restaurants, real estate and venture-backed startups.
Most recently I've been CFO of a multi-entity hospitality and tourism portfolio. Before that, I was the first finance leader at a VC-backed hospitality startup, building the function from scratch as it grew past 75 locations. Earlier I ran finance for a 10-hotel portfolio and a $500M food service region, and led accounting for a real estate firm and its four subsidiaries.
Ways to work together
An ongoing seat on your leadership team.
A model, a close cleanup, fundraise prep or a deal analysis.
A sounding board for a specific decision or transition.
Contact
A first call is thirty minutes, no charge. Pick a time that works, or send a note if you'd rather start in writing.